About | FAB Excel

FAB Excel = Food Business Experts

We are a food, beverage and dietary supplements consultancy with specialists in food business development, new product development, Food Safety Management Systems (FSMS) and research. Our services include freelance projects and retainer projects. We have over 25 years experience and a portfolio of over 380 development projects with more than 120 clients. Experience across global countries (USA, UK, South Africa, Sweden, Australia, Canada, Kenya, Zambia). Our team consists of highly experienced food industry experts, nutritional consultants, business entrepreneurs and technical food gurus.

Global Expertise

With over 25 years of experience, we deliver tailored solutions across various countries, enhancing food safety and product development for diverse clients worldwide.

FoodeZine began in 2005 launching a successful range of sports nutrition products and foodservice solutions.

FoodLab.uk started in 2014 as a consultancy to the UK and European food and beverage industry.

FoodLife South Africa established in Cape Town in 2016 as a food business startup incubator and consultancy.

Chembuy formed in 2018 as a subsidiary of Foodlab.uk and is an ingredients partner to leading manufacturers in US, Australia and South Africa.

Where did FAB excel begin?

Our vision

Truly global partner in transforming the food industry by challenging, innovating and empowering excellence through growth planning and business strategy in a dynamic marketplace.

Our mission

Our mission is to provide expert consulting services that enhance operational efficiency, promote sustainable practices, and elevate culinary creativity for food businesses. We are dedicated to delivering tailored solutions that drive growth and foster a culture of innovation.

The whole is greater than the sum of the parts

Our team comprises over 50 years cumulative experience in a diverse range of subjects : sourcing, food certification, new product development, food labeling, food safety management, FSSC 22000, new food innovation, foodservice QSR, quality and hygiene systems, allergen management, kitchen food safety, food testing advise, food technologist, cost improvement, training support, market research, food industry, food regulations.